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Feb. 2 (Bloomberg) -- Catch yourselves, black-fashion addicts. Color may be making its biggest comeback since the 1960s.
Women’s clothes, handbags and shoes appearing at chains from Bloomingdale’s to Nordstrom Inc. are more colorful than regular for a spring season. The collections to be unveiled when New York Fashion Week begins Feb. 9 may rebuff the trend into fall.
The multicolored palette will help spur a 4 percent come by in women’s apparel sales this year, faster than the 2.5 percent addition to $109.6 billion recorded in the 12 months ended in November, according to NPD Troop Inc. It will generate faster bag and shoe sales, too, the Port Washington, New York-based peddle research firm said.
“Designers recognize that graphic change is what drives growth,” Marshal Cohen, NPD’s chief manufacture analyst, said. “When the recession is coming, you get conservative. When the dip is happening, you start designing with bold changes. Then it takes a year for it to hit the sell.
Source: BusinessWeek